A LANCOME AND JASON WU COLLABORATION

Ever since First Lady Michelle Obama wore JASON WU, he has become a household name for millions of people. Lancôme cosmetics sees that potential and they are teaming up to produce a limited edition color line set to launch this Fall 2013.

 "What was so intriguing about partnering with Lancôme is the notion that the brand doesn't impose a model of beauty but rather invites women to embrace themselves. This is the embodiment of a truly modern, sexy and confident woman, much like the women I design for." (to quote Jason Wu).

 "By partnering with Jason, we are able to reach an even more fashion savvy and sophisticated woman." said Silvia Galfo Lancôme's Senior V.P. of Marketing.

Prior to this collaboration, Jason Wu has dabbled in beauty with a candle for Nest Fragrances and a line of nail polish for CND.